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In Reply to: Re: So, to be fair posted by Jim Minion on June 12, 2009 at 18:29:57:
I think it is because folks are cheap. If they can benefit without paying they will. I have had many people tell me they won't pay a membership to Sam's Club. But, guess what, many of those folks will be there and stock up on those membership free days. In my profession, there are over a million people with a license yet only 40,000 belong to the professional organization.
It's the "what's in it for me mind set".
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